As the second hotel location in the North American market, the Virgin Hotel San Fransisco will add to the numerous cultural attractions in the area. The brand knows how to party and selected a city who knows a thing or two about night life. The vibe has been described as "a mix between San Francisco’s Victorian-era past, the city’s 1960s rock ’n’ roll appropriation of Victorian styling, and a 19th-century British feel".

VIRGIN HOTELS, SAN FRANCISCO

VIRGIN HOTELS, SAN FRANCISCO

Each of the hotel’s 192 “chambers” were thoughtfully laid out and feature accents in the brands signature red and a two-room layout: the entry hallway, closets and bathroom are grouped into a dressing room area, while the bedroom and sitting area are grouped into a sleeping and hangout lounge.The lounge-style chaise bed includes some retro-inspired styling details, with nightstands and a tiny nook seat in the corner by the door; this multipurpose work area is an efficient and stylish use of space.